Old Mutual Group
Responsive websites and dynamic email marketing
Overview
Old Mutual plc is an international investment, savings, insurance and banking group with over 64,000 employees operating across 30 countries.
BeingOnline were contracted to help facilitate the successful communication of Old Mutual Group’s (OMG) financial reporting and other internal communications to employees by utilizing our infrastructure to host and deploy mobile friendly, publicly accessible, web content as well as email and SMS campaigns directing employees to the most relevant sources of information based on their country location and device.
By building a series of reusable web components which form the basis of an Internal Communication Platform which were able to be quickly combined to deliver a range of campaigns, it allowed OMG to take more control of the delivery of mobile friendly web content, accessible to all with reduced costs.
Delivered
- Information Architecture
- UX Design
- .NET application development
- Content Management System (CMS)
- Digital marketing strategy
- Email and SMS marketing systems
- Design graphics, animations & illustrations
- Display ads and web banner ads
- Hosting infrastructure and technical consultancy
- Engagement and effectiveness reporting